Free tool
Website Redesign Quote + Proposal Generator
Build a starting estimate and proposal for your client project.
Live estimate
Standard recommendation
$8,250 - $12,500
Illustrative timeline: 3-4.2 weeks
Project Basics
Define the website type and baseline scope.
Use the expected page count in scope.
Estimated range
Example agency project ranges. Currency conversions are fixed illustrations, not live rates.
$4,750 - $7,000
3.2-4.4 weeks
- Wireframe + modern UI refresh
- Responsive layout
- Basic SEO (titles/meta)
- Basic performance pass
View assumptions, exclusions, and risks
Assumptions
- Content review timing to be agreed with the client
- Assets and brand files provided by client where applicable
- Single primary language unless multilingual is selected
- Final quote depends on discovery and signed scope
Exclusions
- Hosting, domain, or third-party subscription costs
- Ongoing maintenance beyond launch
- Content creation from scratch (unless copywriting is selected)
- Net-new feature development outside redesign scope
Risk factors
- Unknown/custom stack may require extra discovery for migration constraints
$8,250 - $12,500
3-4.2 weeks
- Full redesign system (components + spacing + typography)
- SEO migration (basic)
- Copy polish (if content ready)
- Analytics tags (optional)
View assumptions, exclusions, and risks
Assumptions
- Content review timing to be agreed with the client
- Assets and brand files provided by client where applicable
- Single primary language unless multilingual is selected
- Final quote depends on discovery and signed scope
Exclusions
- Hosting, domain, or third-party subscription costs
- Ongoing maintenance beyond launch
- Content creation from scratch (unless copywriting is selected)
- Net-new feature development outside redesign scope
Risk factors
- Unknown/custom stack may require extra discovery for migration constraints
$15,500 - $22,500
2.8-4 weeks
- Brand-level polish (visual direction)
- Full SEO migration (redirects plan, content mapping)
- Lighthouse target option
- Accessibility option
View assumptions, exclusions, and risks
Assumptions
- Content review timing to be agreed with the client
- Assets and brand files provided by client where applicable
- Single primary language unless multilingual is selected
- Final quote depends on discovery and signed scope
Exclusions
- Hosting, domain, or third-party subscription costs
- Ongoing maintenance beyond launch
- Content creation from scratch (unless copywriting is selected)
- Net-new feature development outside redesign scope
Risk factors
- Unknown/custom stack may require extra discovery for migration constraints
Main cost drivers: SEO migration (basic).
Example review allowances: 1 round for Lean, 2 for Standard and 3 for Premium. Agree the actual review process with your client.
Proposal output
# Website Redesign Proposal
**To:** {{CLIENT_NAME}}
**From:** {{YOUR_COMPANY}}
**Date:** {{DATE}}
## Project overview
This proposal outlines the estimated scope, timeline, and investment range for your website redesign based on the selected inputs. This is a planning estimate, not a fixed bid.
## Objectives
- Deliver a modern, responsive website aligned with business goals
- Improve UX, performance, and conversion potential
- Preserve and strengthen SEO where applicable
## Scope (deliverables)
The **Standard** example is shown below. Review and adapt these suggested deliverables to the client's actual requirements:
- Full redesign system (components + spacing + typography)
- SEO migration (basic)
- Copy polish (if content ready)
- Analytics tags (optional)
- Performance optimization
- 2 revision rounds
## Timeline
Estimated timeline for **Standard** tier: **3-4.2 weeks**, depending on content delivery and feedback speed.
## Pricing (estimated range)
| Tier | Illustrative service estimate | Illustrative timeline |
|------|-------------------------------|------------------|
| Lean | $4,750 - $7,000 | 3.2-4.4 weeks |
| Standard | $8,250 - $12,500 | 3-4.2 weeks |
| Premium | $15,500 - $22,500 | 2.8-4 weeks |
*These figures use illustrative preset rates and effort assumptions. They are not market benchmarks, Revamp subscription prices or a fixed quote. Review costs, scope and timing before sending. Non-USD amounts use fixed illustrative conversions, not live exchange rates.*
## Assumptions
- Content review timing to be agreed with the client
- Assets and brand files provided by client where applicable
- Single primary language unless multilingual is selected
- Final quote depends on discovery and signed scope
## Exclusions
- Hosting, domain, or third-party subscription costs
- Ongoing maintenance beyond launch
- Content creation from scratch (unless copywriting is selected)
- Net-new feature development outside redesign scope
## Next steps
1. Confirm preferred tier and scope priorities
2. Schedule discovery and share required assets/access
3. Finalize timeline and sign the agreement
## Sign-off
Client signature: ____________________
Provider signature: ____________________
---
*This estimate was generated with the Revamp.dev Quote + Proposal Generator. For a live redesign preview from your current URL, visit [Revamp.dev](https://revamp.dev).*
Start with your website
Redesign your website. Keep building from there.
- Paste your URL, then shape the design and add what your business needs
- Publish on your own domain with Grow, with hosting, SEO tools and visitor analytics included
- Ask for changes, review them in preview, and publish when you’re ready
What this tool does
Enter a few project details and get three quote tiers (Lean, Standard, Premium), timeline ranges, deliverables, assumptions, exclusions, and a copy-ready proposal. All pricing logic runs client-side with transparent scoring, no hidden AI model.
Who it's for / not for
Best for anyone planning a website redesign who needs a fast quote and a professional proposal draft. Not intended to replace formal discovery or final contractual pricing.
How it works (3 steps)
- Set project type, scope, SEO, design quality, and timeline urgency.
- Review live 3-tier estimates with cost drivers, assumptions, and risk factors.
- Copy or export the proposal, then generate a live redesign preview from your URL.
Assumptions & limitations
These are illustrative agency service estimates, not Revamp subscription prices or market benchmarks. Check the suggested work, rates and timing against your own delivery model. Currency conversions use fixed example rates, not live exchange rates.
FAQ
- How accurate is this quote generator?
- It uses a deterministic complexity model based on scope, SEO, content, design level, interactions, and urgency. Its preset weights and rates produce illustrative ranges, not validated market prices or exact bids.
- Can I send this proposal to real clients?
- Yes. The generated proposal is designed as a client-ready draft you can copy, export, and adjust before sending.
- Does this include SEO migration effort?
- Yes. You can choose basic or full SEO migration, and that selection directly affects both pricing and timeline ranges.
- Why does the tool show ranges instead of a fixed price?
- To avoid fake precision. Final quotes always depend on discovery details, stakeholder feedback speed, and implementation constraints.
Sources & methodology
The calculator assigns scope points and converts them to assumed hours at 3.2 hours per point. Example hourly rates are $60–$90 for Lean, $80–$120 for Standard and $110–$160 for Premium, with different effort and weekly-capacity assumptions. These are model inputs, not sourced industry averages. The guides below help review the scope; they do not validate the rates.